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SEO

SEO Marketing – How to On page SEO

SEO Marketing – How to On page SEO, In this video, I will share with you a brief idea on what is on-page SEO. https://dougleschan.com/

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SEO

SEO Marketing – What are the social media you ought to use for SEO Marketing

SEO Marketing – What are the social media you ought to use for SEO Marketing, I will list out some of my favourite social media platforms you can used to have a …

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SEO Top 10

Top 10 SEO Agencies in Singapore

Looking for the best SEO company in Singapore? Here are some suggestion by Dougles Chan, The Kisau Marketer

As a business, you only want one thing; to saturate the market as much as possible. With the advent of high technology and social media, each business is now able to reach out to a vast market. Each brand has a chance to be known to the billions of people surfing and browsing the internet every day. The issue now is with each and every company using the internet as a marketing platform, how would your business stand out from among the rest? The answer: resorting to the best Search Engine Optimization (SEO) strategies there is.

SEO is not as simple as it seems. In essence, SEO is optimizing your company’s online media channels such as its website and social media pages so that it appears on top of every search engine like Google. Being on top of internet search sites means that customers will get to see your website first whenever they try to search something that you sell or provide service for. For you to be able to do that, complex strategies must be applied. You have to deal with keyword density, search engine algorithms, reputation maintenance, and regular online activity.

Of course, you will have to hire the services of the best SEO company in Singapore to succeed. But not all SEO companies in Singapore are the same. Different strategies yield different results, and not all are effective. You also have to consider the price and the quality of the SEO service they provide. For you to make the right choice, I managed to make a list of the top 10 SE0 companies in Singapore. Each of these companies in the list can provide you with high-quality, effective, and personalized SEO approach with very reasonable prices.

1. Scotts Digital 

While many local SEO Singapore agencies share a common mantra about being in the “TOP 3”- “Your business deserves to be in the TOP 3” and so on and so on. While ranking is a huge part of what SEO agencies are about, reaching the top ranking is only the beginning.

Even if you’re among the top search engine SEO Singapore results, hypothetically there will be an influx of visitors, but how do you manage that interest?

Big questions aren’t solved with stock answers

How do you convert that interest into sales? What are your selling points and how do you make them work for you? Those are questions that rarely have the simple answers. That’s why Scotts Digital’s SEO Services are here to help you answer those questions with custom-tailored solutions that work especially for you.

Website:           https://scottsdigital.com/

Email:                admin@scottsdigital.com

Address:             146 Robinson Road Level 8 Singapore

Contact No:       93880851

2. Reelmedia

Reelmedia is a company that uses SEO as a part of a bigger strategy to make potential customers visit your company’s website. What they do is that the company creates unique, interesting, and high-quality content that is then shared to giant multimedia platforms such as Facebook and YouTube which has backlinks to your website that visitors would then click on. As content are shared by netizens, the wider your audience gets and the higher the potential of website traffic. Not only does Reelmedia provide your website with high-quality blogs and articles that keep readers hooked, they also create informative and fun videos that people get to watch. Keywords are strategically placed on every content to ensure that your website is on the top of search results all the time.

Speaking of videos, Reelmedia actually specializes on videography as the primary means of increased website traffic.                 They banner video marketing as their main strategy to reach out to the highest number of potential customers. They have video production services and video marketing packages that has the potential of increasing website traffic without additional costs.

Website:              http://www.reelmedia.com.sg/

Email:                  contact@reelmedia.com.sg

Address:             46 East Coast Rd. #07-03 Eastgate Singapore 428766

Contact No:       5272655

3. Digibrand

Digibrand is an expert in terms of lead generation. The company employs a variety of means including viral marketing to ensure that as interest from potential customers build up, the contents they create live up to the hype and eventually convert to a good ROI. They successfully incorporate this strategy to their main services such as web development and digital marketing. They effectively use SEO techniques that not only pushes the website up the rankings but also generate a large amount of following and increase website traffic as a result of viral campaigns through social media websites such as Facebook and YouTube.

Digibrand offers other IT services that focuses on increased ROI such as web development and maintenance. They also banner the service Gsuite, which is an all-in-one shared cloud drive which improves workflow and efficiency in the workplace especially if the group is created virtually. The company also provides e-commerce strategies and assistance to help company start-ups.

Website:              http://digibrand.com.sg

Email:                  inquiry@digibrand.com.sg

Address:             25 Kaki Bukit Road 4, #06-44 Synergy@KB, Singapore 417800

Contact No:       6527469

4. Novage

Novage is mainly a web design company. But their approach to main design is not just aesthetics and flashy graphics. For Novage, a good website is a website that drives traffic, generate leads, and makes sales. This is their approach in providing their clients with their web development services. They can also improve your company’s existing website by strategical placement of SEO techniques, unique and interesting content, and also apply SEM (Search Engine Marketing). All the while creating a visually stimulating website design.

Novage also provides other services such as Social Media Management, Influencer Marketing, E-commerce management, and other tools to ensure that your company can get the highest possible visibility in all media platforms. They also have a dedicated technical support team for you to contact anytime for any assistance. The company also provides a website analysis for you to monitor the performance of your website and to make the necessary adjustments to improve it further.

Website:              https://novage.com.sg/

Email:                  dns@novage.com.sg

Address:             The Commerze @ Irving 1 Irving Place, #09-01 Singapore 369546

Contact No:       67444064

5. E-Alchemists

In terms of SEO strategies, E-Alchemists does not just have a vast arsenal of optimization tools, but is also an expert in using those tools appropriately. The approach of this company is to understand the client deeply; what does it sell, the target market, and the preferred approach, before giving a comprehensive proposal of the effective SEO strategies needed to make it work. Its not just about having the right tools, it is also having the right usage and approach.

Part of this company’s huge repertoire of SEO techniques are local SEO, website optimization, mobile phone SEO, landing page optimization, and great SEO strategized content including unique articles and videos. But prior to launching any of this strategies, E-alchemists employ analyses such as SEO monitoring, SEO consulting, market analysis, keyword research, and targeting. All of these to ensure that each strategy will yield the best possible results.

Along with the SEO expertise, E-alchemists also offer website development and design, website maintenance, and many more. And if you are unsure of what your company really needs, you can contact them to have a no-obligation chat where the company can provide you with everything that you need to increase the online visibility of your company.

Website:             https://e-alchemists.com

Email:                  admin@e-alchemists.com

Facebook:          Facebook.com/EAlchemists

Address:             55 Market Street #10-00 Singapore 048941

Contact No:       68718921

6. Rapidcloud

As the company name connotes, Rapidcloud is one of the premier cloud computing solution providers in Singapore. But the company also excels in website development service and employs effective SEO strategies for increased rankings in search engines such as Google. Not only do they provide top-notch SEO services, but they also ensure that all the strategies applied to comply with algorithms necessary to maintain the rankings organically without having to shell out more money. They also provide analysis, monitoring, and qualitative and quantitative results that can be measured. Their website maintenance service is very reliable with a tech support that is easily accessible.

Their one-year SEO packages include research and analysis at the early stages, a selection of the number of keywords, a certain period of keyword optimization, and website page optimization in which there is an option of as to how many pages of your website you want to be optimized. The company also provide keyword research to ensure that you use the most effective keywords for your website and also conduct website audit and competitor analysis.

The company also provides services such as link-building, RSS feed generation, URL structure optimization, HTML sitemap creation and search engine submission, and site performance analysis. All of these are essential to ensure that your website has employed all the means necessary to increase traffic and generate leads which equate to an increased ROI.

Website:              http://www.rapidcloud.sg/

Email:                  webmaster@rapidcloud.sg

Address:             2 Leng Kee Road, #05-09 Thye Hong Centre, Singapore 159086

Contact No:       68839555

7. Serpshake

Serpshake is a digital marketing company that focuses on customer satisfaction and success more than anything else. The company prides itself with highly effective SEO services tailor-fit to each client’s marketing needs at the same time ensuring that they comply with the highest standards and norms of online etiquette for the sole purpose of keeping the client from any violation, penalties, and from being removed from the rankings.

The company invests in research and analysis of Google algorithms to ensure that its clients would get the most out of it safely and organically, meaning to say for no additional advertisement costs. They employ keyword research, create an online marketing plan that suits the client’s business, and avoid any automated tools that risks of blasting dangerous links to the website. Everything is custom-made and meticulously designed to meet the clients needs and ensure their safety as well.

Serpshake provides free consultation to discuss with potential clients all the means necessary for them to achieve their marketing goals. The company also ensures that they will only engage in the partnership if they truly believe that they can help the client increase their website traffic, lead generation, and eventually ROI. They also do not engage in long-term contracts so that clients can opt-out of the service if they deem necessary.

Website:              https://www.serpshake.com/

Email:                  dirk@serpshake.com

Address:             14 Robinson Road, Singapore, 048545

Contact No:       31522423

8. The Verticals

The Verticals is not just a company that specializes in SEO, but also provides a lot of online marketing solutions tailor-fit to the needs of each client. The primary focus of this company is to create organic, safe, no “black-hat”, SEO techniques that ensures lead-generation and increased online traffic. They boast of 15 years of experience in website development and optimization and a compilation of success stories of their previous clients on their website. Aside from effective tailor-made SEO strategies, The Verticals also provide 24/7 SEO reporting system, monthly link report, and page 1 in 6 months guarantee policy.

The company’s strategies include authoritative backlinks, unique and interesting content, social media marketing, and other effective techniques. They also provide other services such as web development, e-commerce development, marketing consultancy, corporate branding, and more.

Website:              https://www.theverticals.com.sg/

Email:                  support@theverticals.com.sg

Address:             1 Genting Lane, #03-01, Singapore 349544

Contact No:       62257335

9. Media One

Media One can be considered as a one-stop shop for all of your company’s online marketing needs. One of their many expertise is SEO, which incorporates ethical and best practices to ensure that rankings are organic and based on “white-hat” SEO practices. The company is so confident that their clients will get their website on page 1 of google within 6 months or less, otherwise the company will not stop working until the websites land at the first page no matter how long it takes for no extra charge. They also provide 24/7 SEO reports that clients can acquire anytime of the day for real time monitoring of the website’s performance. All of these services will start with a no-obligation consultation and keyword research and audit. Once everything is clear-cut and agreed upon, that is where the process will take place.

Media one also provides multimedia marketing, SEM, online reputation management and so much more. They also provide trainings and courses about SEO and Digital Marketing among others. They have a very presentable and user-friendly website where you can get to chat with an online representative right away.

They also have several branches across Singapore where you  can get to discuss you company’s marketing needs in person.

Website:              https://mediaonemarketing.com.sg

Email:                  enquiry@mm.com.sg

Address:             Central HQ

40B Tras Street S(078979

Contact No:       67899852

Address:             East Branch

70 Ubi Cres S(408738)

Contact No:       67421048

Address:              West Branch

1 BtBatok Cres #08-38 Plaza S(658064)

10. First Page Digital

The name speaks for itself. This company will definitely get your website to page 1 of Google rankings. They are very confident that the SEO strategies they employ will work for their clients that they implemented a 90-day promise of guaranteed results or else they would work for free until they are able to do so. First Page Digital also offers a free 30-minute strategy session with an experienced digital marketing executive which is valued at SGD500. Upon visiting their website, you will see a number of testimonials from satisfied clients.

Aside from expert SEO service, the company also provides other digital marketing services such as Google Ads placement, SEM, Social Media Marketing specializing in Facebook, YouTube, Instagram, and LinkedIn, premium content writing, and reputation management. All of these strategies are meticulously applied and tailor-fitted to ensure increased website traffic, lead generation and eventually a higher ROI.

Website:              https://www.firstpagedigital.sg/

Email:                  info@firstpagedigital.sg

Address:             144 Robinson Road, #20-01 Robinson Square Singapore 068908

Contact No:       62702193  Fax: 62702139

A Top 10 article by Dougles Chan, Kiasu Marketer

Categories
SEO

Photographers SEO – Top 4 Tips

Advantages of SEO for Wedding Photographers

Are you running a photographer business or a wedding that is looking to get consistent leads and customers?

Do you want to have more photography assignments REGULARLY every single week?

Are you posting or boosting in Facebook almost every single day you in your beautiful Facebook page and still get very disappointing results?

I have a piece of great news for you!

Provided you are a running a photography business, let me show you some basic steps to use Google and ranked in Google Singapore so that you can have about 20-40 enquiries every week!

(By the way, you know it really works, because somehow you managed to Google and reach this page! LOL)

BTW, just to introduce myself, my name is Dougles Chan, I have been doing SEO for over 15 years and one of my focus client is wedding videography and also wedding photography. One of my wedding videography clients is Forte Visual and they are ranked number 3 in the keyword “actual day wedding videography” in Google.com! Not too bad, considered it is in .com, not .com.sg.

Before we begin, I would like to share a SECRET, and this is very important….

Most photography business owners DO NOT DO SEO. Many used traditional and referral marketing to get leads and clients.

So what is so great about this?

Let me explain, please read it carefully. It will make a HUGE difference in where your photography business will land.

80% of the photography business or photographer DO not do SEO, either they do not know, they do not believe, they have no time or simply they are not able to afford the cost of SEO, it can easily take about $8,000-$15,000 a year to outsource SEO to someone like myself.

The 20% of the photography business owner who does SEO, 80% of them will not generate the results they are looking for, reasons are that likely hood, they used the wrong methods of doing SEO, outsource to the wrong SEO consultant or they failed to take into account the marketing and branding process for SEO, there are other reasons why a SEO campaign will not work, I will cover them in another topic.

So averagely only 4% of the photographer business really make money from SEO

Step 1: Choosing your website platform

It is important to be careful on what platform you are using to publish your website, some of the common ones are WIX, Weebly, WordPress, HTML or even adobe.

My recommendation is that when possible, stick to Wordpress. Wordpress is the most user-friendly for Google SEO and is the most popular publishing platform.

If you choose the wrong platform, and if you are competing with other photography business or another photographers in Singapore, your ranking likely will not outrank them, when you are not above your competitors, your enquiries send to your mobile phone or email will get lesser.

Step 2: Choosing the Focus

Here is a tricky situation, I notice many of the photography company or photographers are doing the same thing, they put many services in their website, not only they do wedding photography service, they also do corporate photography service, product photography , wedding photography service and even photo booth!

And yes, those creative ones will add other services such as event organizing, wedding planner, catering……You get my point…

But to be very honest, this is not the best way to do things. Here are 2 directions I can share with you:

  • Google loves websites that has only 1 focus, the better the ranking it will get. But you will argue, I am doing wedding what…..no no, hear me out, I need you to be laser focus, throw away everything else. If you are doing event photography , just focus on event photography ONLY and Google would love to rank your website higher because it will please the users who are searching for anything that relates to wedding photography. That is the reason why my website www.dougleschan.com focus on one thing only – SEO, nothing else…LOL and Google loves it…. and that is how you get to this page and read this information, anyways lets move on.
  • From the customer point of view, if you are the lady that is going to get married, do you want to get a photography that specialized in photography or someone that is the jack of all trade, someone that is also doing corporate photography service, product photography , etc…The lady would love to have the best wedding moments captured by the expert, the specialist, not someone who knows everything…. seriously~~

Step 3: Your Website Content

I know you would love to showcase all your videos on your website but mind you. SEO is still very much in TEXT based, yes, there are images and videos too, not saying that videos are BAD but I will cover how to use video on step 4.

Many of the Google searches is in TEXT based, hence, make sure your photography website is filled with a good number of relevant text.

When I mentioned relevant text, meaning that whatever “keywords” you are focusing on.

If you are focusing on the keyword – wedding photography, make sure the word “Wedding photography” is inside the content, at least 2-5 times in different places. it can be in any “order”, not a big issue.

If you can put the text on other pages, that will be good too.

If you are choosing more than 5 to 10 keywords above, then it gets a little complex, but anyhow, see below on how you should do the text layout.

Example of how it to write your text on your website

Title: Best photographer in Singapore (Correct)

Title: Best photographer Singapore (Wrong), the grammar does not make sense, so write for the users to read, not for the Google robot to crawl.

Title: Wedding photographer Singapore (Wrong), it does not make sense at all. Even though plenty of SEO expert said you should put the entire EXACT keyword on the content.

Step 4: Upload Your Videos

Yes, you will also need to upload some of the videos you have done for other wedding couples and showcase your ability, choose the best few and put them in the HOME page of the website.

Upload another few in another page of your website so that you have many touch point to the viewers, good for SEO too.

Remember to add about 100 – 200 words of text per video.

Here is a tricky question, should you upload your website to Youtube and embedded them in your website or directly upload in your photography website?

Things to consider:

When you upload to youtube:

  1. Additional exposure, if your video is popular, and if you do create a backlink to your website, it will benefit your website in terms of ranking
  2. Loading time will be lesser (Good for SEO)
  3. You are making Google happy because you use Youtube (Google bought over Youtube)
  4. The video may lead to other competitor videos via youtube
  5. Youtube may terminate your account or delete your videos if there are many complaints

When you upload to your own hosting:

  1. It takes some time to load, not too good user experience.
  2. It will take up space for your hosting if you have a small budget for hosting, not recommend
  3. Complete ownership
  4. Not easy for competitors to upload your proprietorial videos

Well, there are no fixed rule saying which method is the best, it will be very much up to your own preferences.

Step 4: Promote Your Wedding photography Website

Here is the toughest part, you need to promote your website to many platforms, such as Facebook, Linkedin, emails, SMS, whatapps…..and build some backlinks by yourself or outsource the entire process to a third party. It may take a few months of the promoting activities to make your website see some lights and start to get enquires, usually, when any photography company asks me to help their SEO, I will tell them will take about 3-6 months to see anything interesting.

Promote your website regularly but not spamming, it will help in the organic growth of your photography website rankings.

Cheers and good luck in your SEO thing!

Regards

Dougles Chan

Categories
SEO

SEO Tips for Etsy, eBay and Instagram

Whether your business is 100% online or your storefront is a physical spot, chances are good that you do all you can to boost sales. Here, we’ll review what we regard as the top 20 ways to do just that. We’ve broken things down into categories for Etsy, eBay, Instagram and Twitter. Regardless of whether you’re comfortable with online promotion or you have to ask your high-school sales clerk how to run certain aspects of your smartphone, read on – we’re sure you’ll find tips and tricks to drive your next sales report through the roof!

What is SEO?

Before we begin, let’s make sure you’re clear on the basics of this all-important sales tool. SEO stands for Search Engine Optimization, and it’s the practice of tailoring the words in your online posts or website in order to make it easier for customers to find your business.

Google and Bing are two of the biggest search engines. Imagine that you’re a customer searching for a product or service that your business offers. For example, if you sell handmade wooden toys, you might search for “wooden toys,” “handmade toys,” or even “handcrafted toys.” The closer the wording on your site matches what a customer types in, the more likely that your shop or business will be closer to the top of the search results. With great SEO and a decent amount of traffic, your business can turn up on the first page of a Google search. With poor SEO and little traffic, your website might be listed on the 5th, 10th or even 15th page – and we all know how often anybody searches past the first page – never.

With our tips, we’re confident that you’ll be well on your way to taking your business ever-closer to that coveted first-page spot!

SEO Tips for Etsy

Etsy is one of the hottest websites for entrepreneurs and crafters of all kinds. With everything from handmade bath and body products to clothing and artisan jewelry, it’s easy to see why both creators and shoppers alike flock to the site.

If you operate an Etsy shop and you’re reading this, you may be wondering why you’re not getting the same level of sales as some of your contemporaries. Your products are amazing and you take great pictures to show them off – what’s going on? Chances are good that your SEO could use some work. Read on for how to up those sales and start keeping up with top sellers!

  • Load Your Titles with Keywords Without Sounding Repetitive – We’ve all seen product descriptions that read like a never-ending stream of keywords. An example of this for a piece of jewelry might read “Beautiful Womens Ladies Ring Rose Quartz Crystal Jewelry Wire Wrapped American Sterling Silver Handmade Handcrafted Artisan”

Not too much fun to read, right? A properly optimized title for this same piece of jewelry might sound something like “Rose Quartz & Sterling Silver Ring – Crystal Healing Ring – Traditional Wire Wrap Design – Handmade Artisan Jewelry.” It’s easy to see the difference – and a lot easier to read! All the same keywords are included, but they’re not a jumble of words. They flow, just as though you were verbally describing your jewelry to a customer face-to-face.

  • Use Tags to Your Advantage – On Etsy, tags are an incredibly helpful way to include keywords that you might be tempted to put in your title, but which make it sound crowded. Sticking with the jewelry example, you might choose to put “Healing Jewelry” in the tags section instead of the title. You might also want to include words like “Crystal Energy” or “Soothing Stones” for shoppers who believe in the power of crystals.

You know your products best – Etsy currently allows thirteen tags, so use up every last one to optimize your sales potential. Using tags like “gift for woman” are also great if your products are fairly gender-specific, and “Christmas Gift” is great for snagging those holiday sales.

  • Optimize Your Shop Name – If your shop’s name doesn’t make it extremely clear what you sell, change it! Slightly ambiguous or mysterious names are great for drawing a customer in, but they should always hint at what you actually sell. “Cathy’s Cute Creations,” for example, says nothing about the products in the store. “Artisan Jewels by Cathy,” however, broadcasts your products loud and clear.
  • Include Keywords in Facebook, Instagram and Twitter Posts – Even though we’re focusing on Etsy, you may (and should!) be running several social media accounts for your Etsy shop. If so, be sure to use your strongest keywords (jewelry, crystals, handmade) in every post. Remember to keep it conversational.
  • Don’t Forget About Descriptions – Etsy gives you loads of space for product descriptions, and while they rank lower in search engine results than titles or tags, they’re still a great place to insert your keywords. Remember to keep it conversational instead of crammed, but take advantage of all that space and tell potential customers all about a particular piece of jewelry. Even if you’ve used tags like “Christmas Gift,” you can still add a line to your description saying “Would make a wonderful holiday gift for the special woman in your life.”

SEO Tips for eBay

While lots of sellers – especially those who work with vintage goods – utilize both Etsy and eBay, the two sites are very different in many ways. There is far less opportunity for promotion on eBay; sellers have to rely on a smaller set of tools in order to promote their goods. This does not mean, however, that you should put less effort into your eBay shop than any other platform for selling. In fact, it means that you should utilize every last opportunity available to turn your shop into a star and earn top-seller ratings. These ratings not only automatically boost where your shops ends up in a search result, but they drive consumer confidence and therefore lead to more sales.

  • Broadcast Your Goods – Whether you have a shop on eBay or you list without signing up for a shop, utilizing social media is a must for driving buyers to your items. Twitter, Instagram and Facebook are excellent for this purpose. As with Etsy, use all your keywords when you list a new item for sale, announce a discount or let buyers know about virtually anything in your shop.
  • It’s Okay to Stuff Your Titles with Keywords – eBay is less formal than many similar sites, and more like a flea market. It allows buyers and sellers to haggle over price, for example, and shoppers are used to seeing titles stuffed with keywords – a red flag on many other sites. Use this to your advantage. For the sake of maintaining a professional appearance, do your best to keep titles sounding conversational. However, you can worry a bit less about it than on Etsy. Use dashes to separate keywords – this makes your titles easier for shoppers to read.
  • Fill In All Item Specifics – If you’re not familiar with Item Specifics, you’re losing out. This is the section which allows shoppers to pare down their search to find what they really want. It’s one of the simplest ways to optimize SEO for eBay. You can fill in specifics like color, size, brand, features, materials and many other options, depending on the section in which you’re listing. Shoppers regularly rely on the Item Specifics section to narrow their searches, so do your part and make it easy for them to find what you’re selling!
  • Fill In Your Profile Page – Your profile page is how buyers get to know you, so don’t leave it blank. You can use this space to add keywords relevant to what you’re selling, tell buyers important information about your business, and much more. Establishing yourself as a seller buyers can trust is paramount, so include anything that shows off expertise in your niche.
  • Follow Best Practices – eBay regularly updates what it considers “best practices,” and following these will help your rankings on the site. Currently, they place a high priority on free shipping, short handling times (less than one day), competitive pricing, high-quality pictures, returns accepted, quick question response time and discounts.

Be aware that the site reviews your practices, makes sure that you are sticking to them on a regular basis and will raise or lower your ranking accordingly. It’s not enough to simply advertise fast shipping times – you must consistently get packages out the door in the time frame you advertise. Best practices are also more likely to earn you five-star feedback from customers. eBay is notorious for placing an extremely high level of importance on customer feedback, so you need to earn five stars from every single customer. Sometimes this may mean bending over backwards for a difficult customer or taking a hit on shipping charges to keep a buyer happy, but customer service is the backbone of every successful business!

SEO Tips for Instagram

If you’re not utilizing Instagram yet, it’s time to get up to speed! This social media powerhouse is not just for teens swapping pictures and vying for the most followers. It can be a powerful tool for driving sales if used correctly.

Instagram is different from our other featured sites in that it is entirely mobile. You can view Instagram photos on a computer, but the vast majority of users post, view and interact using their phones. This sense of spontaneity helps your business to feel fresh and new, even if you’re selling vintage goods. Instagram can also be a great way to connect with potential customers who don’t frequent other platforms or websites. For example, a teen who spends their time glued to Instagram might not be your target market for handmade specialty foods, but if they spot you on the app, they may be inspired to purchase from you as a gift. The possibilities are endless, so create an account today!

  • Check Out the Competition – While copying another similar shop reeks of unprofessional conduct, checking out shops and businesses similar to yours is a smart move. Take a look at shops which are like yours or which offer a similar service. How are their photos? Which hashtags do they use? Check out those with lots of followers as well as those with barely any, taking careful note of the differences. You can then apply those differences to your own account, emulating the successful accounts. This step can provide you with invaluable information regarding SEO, letting you see what sells, metaphorically speaking, and what doesn’t.
  • Link All Your Accounts – One of your first steps toward optimal Instagram SEO is to be sure that all your social media accounts – including your shop’s web address if you have one – together. A shopper needs to be able to access all your accounts easily – this conveys a professionally run shop. Link Twitter, Instagram, Facebook and any other accounts so that Instagram followers can check out your information easily.
  • Use Hashtags Carefully – Instagram is one of the social media giants most famous for hashtags, so use them wisely. Choose tags which represent your shop or business, utilizing the keywords you’re already using. Don’t make viewers guess what you sell or offer. Ideally, each photo you post should contain about half description and half hashtags. Keep them short and easy to read – nobody likes deciphering those sentence-long hashtags.
  • Stay Active and Engaged – Once you’re set up on Instagram, be sure to follow and like others’ accounts and posts. This can build up a network of contemporaries from which you can draw tips and advice. It can also lead to their followers following your account.
  • Discounts and Contests – Offering discounts, running contests and announcing flash sales is a great way to boost sales through Instagram SEO. You might offer a followers-only percentage off, offer a free item with purchase, heavily discount items for just a few hours or set up a contest which can be entered through Instagram and shared on the app.

SEO Tips for Twitter

Next to Facebook, Twitter may be the social media platform with the largest following and most recognition. This means that a Twitter account is a virtual must for your business. Setting up an account is easy, and it can be a wonderful way to boost sales and attract new potential customers. Read on for our best SEO tips for Twitter, designed to help you get the most out of each and every tweet!

  • Account Name – On Twitter, your account name and username are different. This gives you an extra opportunity to tell the world about your business! Be sure to include the name of your business and, if possible, something about what you sell or the services you offer. You’re limited in the number of characters you can use, so think a bit about this step.
  • User Name – This is your next opportunity to let fellow users know who you are and what you do. You want others to be able to tweet your name easily, so keep your character count down as much as possible.
  • Ask for Followers – The Internet is no place to be shy about asking for favors! Use your website and any (and all) other social media sites you utilize to ask customers, fans and followers to follow you on Twitter as well. Some business owners are still stuck in the old-fashioned idea that asking for this is somehow unprofessional. Not true! Think of the last YouTube video you watched – the content creator probably placed a link to their Twitter account directly in the video, or at least included the link below. Asking for a follow is nothing in the world of social media, so don’t be shy about it. Your Twitter link – as well as all your other social media links and website – should be easy to see and click on in every post.
  • Follow Your Competition – Just as it’s nothing to ask for a follow, it’s really nothing to follow others in kind. In fact, it’s the polite thing to do. Follow others who are selling or offering the same types of goods and services you are – this is an online version of networking. Feel free to follow just about everybody, because this encourages others to follow you. A customer who sees that your account has a huge following is more likely to trust you – and therefore buy from you – than they might be if your account has only a few followers. Some selling platforms have teams which specifically follow each other on Twitter, tweet each others items, and engage in other forms of mutually beneficial promotion.
  • Word Your Tweets Carefully – Obviously, with such a short character limit, this rule is automatic in the world of Twitter. However, if you’re concerned with SEO, it’s even more important. Let’s imagine that a potential customer runs a Google search for a piece of jewelry you created and put online. Of course, you tweeted your posting (right?). A potential customer may or may not see your tweet – depending on what you put in the first 42 characters (approximately). This is the number of characters a typical search engine will display in its results. If you began your tweet saying “Look at this amazing wire-wrapped pendant I just made,” you’re not likely to show up in anybody’s searches. Instead, you could have led with “Rose Quartz Wire Wrapped Pendant – Brand New Listing in My Etsy Shop!” This option is far better as far as SEO is concerned.

As you can see, there are tons of ways to increase sales through the careful use of SEO. If you’re brand-new to this aspect of online business, it can feel almost overwhelming – don’t give up! Once you start implementing a few “best practices,” it will begin to feel like second nature. As an added bonus, you’re likely to start seeing your sales numbers rise, which is the best motivation in the world!

Categories
SEO

9 Reasons Why Your SEO in Singapore Will Fail ever if you Ranked Number 1 in Google

Many companies who have, in the past, ventured into using SEO in Singapore to increase their traffic failed miserably.

When I define fail, that equates to not able to convert to leads and sales for the businesses:

There are the potential reasons:

1) Bad website layout

All website visitors would like to have a good experience while navigating or surfing; as such, if the layout is not user-friendly enough, many visitors will stop surfing and move on to another website that is interesting enough for them.

2) Poor Website Content

The logic is about the same as above, if users do not find the content useful or enriching in any way, they will also move on to another website.

3) Poor or no Graphics

Remember that many internet users are “picture” persons; therefore,if your content consists of only words or your graphics are not too professionally designed, your readers will not be interested in reading what you are offering.

4) Poor branding

Branding is all about the logo, color, and theme of the entire website. If your website does not project a decent brand, it will not make the user “trust” the company, and with no trust, you can jolly well conclude that your SEO campaign will be a total failure.

5) Targeting the wrong audience

Many SEO “experts” are only experts in carrying out search engine optimization and fail to understand the specific industry in-depth. As a result, the keywords sometimes suggested by them may not be totally relevant. Even if the keywords are ranked #1 in the page, the traffic that’s brought in is not composed of the right group of people.

6) Proposal of Wrong Keywords

Contrary to what they claim, SEO experts don’t hold all that much expertise after all – many have used broad-based keywords to optimize where the potential traffic will be high, however, the relevancy of the targeted audience will not be present. Hence it is always better to narrow down to exact keywords, where the potential traffic will be lesser but the audiences are much more highly targeted.

7) Putting all eggs in one basket

Remember that SEO is only ONE of the marketing tools; you will still need many other digital marketing platforms such as email marketing, social media, pay-per-click, banner ads and other digital platforms to make an overall impressive impact on your marketing campaign. You need to spread your risk and use multiple workable platforms in order to yield the best returns.

8) Do not have a method to collect potential clients’ details

Remember that you will not be able to convert ALL your visitors to clients, hence you need to create an interesting platform for them to leave down their name, email or contact details in exchange for something such as a free e-book related to your products and services, a discount coupon, voucher or anything that they feel is valuable. Once you have managed to collect their contacts, keep in constant contact with them so that they remember your offering. One fine day, they could become your best client.

9) Not keeping Updated on Google animal farm

Google always comes out with updates on Google Panda, Google Penguin, and even Google Hummingbird. Err…what’s the latest in 2020, nvm…it does not matter at all….lets move on with LIFE, SEO and business.

With these “animals” being generated from Google, the updates will change the entire “equation” of SEO, and apparently if one is still using the old methods of optimization on their website, the URL will be completely “lost” in the Google search engine.

Let’s hope you are keep up to date in the SEO industry and be organic and natural about your content. Copying and spinning will not really get you anywhere in the long term.

Cheers.

Dougles Chan – Mr Kiasu Marketer in Singapore

Categories
SEO SEO Tips

10 Advanced Breakthrough SEO Tips 2020

Hi, thank you for visiting my website – dougleschan.com, a website specialized in sharing Google SEO tips for you to rank the first page in Google.

Having been doing Google SEO for almost 15 years already and had ranked over 20,000 keywords and ranked many top keywords in number 1 in Google Global (Google.com), Google Singapore (Google.com.sg) and many other Google countries domain.

I am glad to have brought millions of visitors per year to many of my websites and my clients’ websites. I will show some samples to you below:

Below I will share with your some advance SEO tips to rank #1 in Google that will be helpful to:

1) Long article – 1901 words or more to be exact.

In order to have a respectable ranking, your article on your website needs to have good content, having said that, it needs to be of plenty of substances and length.

There have been extensive research by my Singapore SEO team and apparently the total number of words within a page that you want to optimise need to have at least 1901 words.

Anything less than that will not be too respectable.

2) Content marketing  – Using 19 as a reference

So you have great content, 1901 or more words on that page, and walah!

You are going to be ranked on the first page of Google.

Hold your horse, my friends.

Having 1901 words is only the first requirement, the next step you will need to use this ratio:

1: Content creation, using the ratio of 1

9: Content marketing, using the ratio of 9

Part 1 (Time) – If you are spending 5 hours of your time writing the content, you need to focus 5 x 9 = 45 hours in content marketing

Part 2 (Money) – If you have spent $1,000 on creating the content, then you will need to spend another $9,000 in content marketing

So you might ask, what do you really need to do in content marketing?

Content Marketing Strategies

  1. Email marketing, email to your clients, past clients, potential clients on what you have, let them visit your website and impress them.
  2. Social media sharing, such as Facebook, Linkedin, Twitter, Instagram, etc
  3. Social sharing in Google +, this is HUGE, respect it.
  4. Social sharing must be shared with the correct group of people, the more focus the better.
  5. Send msg, whatapps, Line, Wechats, Vipers, etc, let your friend go to your website by providing a short write-up with a URL
  6. Advertise, online, offline, paid, free and other methods of advertising works too.

3) Backline Creation – Pay ZERO focus on it.

Well, all the SEO experts and SEO consultants always said that to build quality backlinks to your own website, but here is what I can offer to you.

BUILD NO BACKLINKS AT ALL. (Stop doing all the dirty works that will damage your SEO ranking)

The more backlinks you create for your website, the more it will harm your website, the reason is that Google knows you are the one creating the backlinks. (Or your team is doing SEO)

Wait, read my words carefully, I am saying – Do not create your own backlinks, it does not mean backlinks are not important.

It is, but only when backlinks are done by OTHER PEOPLE – NATURALLY, then it will be good for your website.

So here is the deal – Backlinks create by you or your own team or even done by other SEO agencies will not bring you anywhere.

Backlinks created naturally by other people that have no relationship with you will bring you to the top.

4) Make Google LOVES Your Website!

The idea of Google is to bring the best RELEVANT information to users.

So if your content is not relevant and nobody likes it and nobody pays attention to it, even if you forcefully push it to the first page, it will not stay there for too long.

Google will respect your website when you have relevant content that is liked and loved by many people.

And if your content has over 1901 words and every sentence is good data and information, your website will be very respected!

5) Backlink your website to other websites too!

Yes, it is not all about your website, your content, your brand.

If it is relevant, and if the user needs to make reference to another website, be generous and link it to the relevant website.

For example, if nobody knows what is content writing, I will put a link directly on the key phrase “content writing” and link it to a relevant website that explains what is content writing.

If you notice in my entire article, I also link some key phases to another website, this is sending “SEO Juice” to another website, in traditional SEO marketing, it is not recommended.

My point now is that if you are educating your readers in the most simple and yet informative way, the readers will love it and likely to bookmark your page, read further, like it, share with other friends and they may even send a backlink to your webpage.

The high influencer websites that you have linked to may also take notice of your link and visit your website and you never know if your content is so good that the high authority website may create some links back to your website.

Hence, the benefits of linking to other website are by far more beneficial than just trying to keep all the link juice to yourself.

The more you give, the more you will receive.

6) Visual SEO

The more relevant graphics you have on your webpage, the more interesting your webpage is going to be, remember that more people are a visual person, they like to see graphics that illustrate your points.

Having visual also makes your webpage have more depth and will let user believes that you have actually spent more time and effort to create better content for the readers.

Pictures give great backlinks – Yes, for example in Pinterest.com, it is a social media where people can pin to their Pinterest account and every PIN itself is a link!

Just for your information, Pinterest is generating so many links for my website dougleschan.com in some topics that some of the top keywords are already ranked top 3 in Google without me doing anything!

7) The CTR. It Matters!

So when you search Google for specific information, do you click on ALL the websites?

Not really, so which websites do you click on?

Likely the most interesting and more relevant websites to your search teams, isn’t it?

So your Title and descriptions of the web-page ought to be interesting and related to what the users are searching for.

So what does it matter, you will ask?

The more people click on your website in Google search, it is telling Google that your website is actually more relevant and potentially important for the users, hence, directly telling Google that your website content can be good.

So if your CTR (Click through rate) is higher than your competitors, the better your “points” are.

So Google will automatically push your website slightly higher in terms of ranking and the process will continue until it reaches a saturation point.

Of course, have a good title and description are important, but if the content of your website is not to an expectation of the Google users, then it will backfire, what you have done in point 7 will actually hurt your ranking and it will plunge further down.

8) SEO Dwelling Time

So what is dwelling time? Dwelling time is the total time a user stays in your website or webpage, the longer the Google user stays, the longer the dwelling time is, and Google actually calculate the total time as an average to tell them how important your website is.

Remember I was mentioning about the 1901 words?

Now you are getting the idea?

The more words you have, especially it is of good quality and interesting, the longer the Google users will stay.

Do you know that you are at point 7 now and how much time you have dwelled in this article?

Probably a couple of minutes, and you have told Google that this page is important.

And the ranking for this page will be pretty respectable.

This is how you give quality information to the users, at the same time build your ranking and branding.

Next, we move on to point 8, which is the FOCUS POINT.

8) The FOCUS 

Do you know that my website used to have over 10,000 posts of almost everything under the sun?

I realized that I was doing the wrong thing, although I am getting over 1 million visitors every year, I am not focusing enough.

Hence I deleted the 10,000 posting (Super ouch!) and refocus on one SINGLE thing.

And dougleschan.com will only focus on Google SEO.

Nothing else.

So my purpose is that I need to focus, to tell other people I am the master of breakthrough marketing.

And to let Google knows that they are ranking dougleschan.com correctly related to breakthrough.

And more importantly creating a brand that anything related to breakthrough SEO, I am the number one.

This is a very important lesson I have learned, being LASER FOCUS.

So if your website has a lot of many other things, I would encourage you to realign them and FOCUS on ONE topic or ONE industry that will give value to Google users.

With FOCUS, then you will get results.

9) Giving Values to Users

I learned the exponential value of GIVING 20 years ago, most people and businesses have this mentality that a potential needs to pay first to get a service or product but personally, I think this is a must better way.

That is by giving and expect nothing in return.

So to get different results, I use different methods, I give value to all my clients, even people who are not my clients.

I will give them the value.

So when a non-client become a client, I gave them even far much more that they will be overwhelmed!

A good example is that many years back, I am referring plenty of new potential business to companies (they are not my client) and I have referred them over 10 new businesses that easily add up to $20,000 to $30,000 worth of value.

Then 6 months later, the boss of the company called me and told me that they have terminated the service with their SEO Agency and asked me if I am open to help them in their SEO ranking.

I told them I am glad to assist them in their SEO services.

And now, today is already the 4th year the clients are with me and I have helped them to ranked 5 of their websites to be top 3 in Google Singapore.

Each of their websites is attracting thousands of visitors every single that and their revenues have skyrocketed to millions of dollars.

The rest is history.

Coming back to the GIVING part, in this article, if you realized, I am putting in plenty of valuable information and if you were to use some of them, you will likely to rank very well in Google and potentially can make money if you are doing business.

If you are looking to brand your company, it will be also very useful.

I could easily charge a few thousands of dollars per person if I am doing the training on SEO which many people are doing right now.

The value I am going to get from my contributing of these amazing value for free will be far much more than just a few thousands of dollar because I am a strong believer of GIVERS GAIN, quoted by Dr. Ivan Misner, who is the founder of Business Network International @ BNI.com

Yes, in order to rank well in Google, you need to give plenty of values to your readers

Your readers will likely not just appreciate your giving of information, data and case studies, they may also LIKE them, SHARE them, COMMENT on them, backlink to your website, mention your website in their social media.

This will directly help your website in terms of your Google ranking.

If you notice, I focus quite a fair bit on social sharing and using other peoples natural backlinks.

End of the day, it is still back to user experiences and if one does not have good user experience, especially in content, your ranking will never reach the top.

10) Do you REMEMBER?

When you read a long article, do you really remember most of the things they have written?

Most people are not able to remember many of the important points that the writer is given so your role will be to provide the easiest and memorable information to the reader.

Somethings there is a need to repeat certain things a few times.

For example, when I gave a presentation to Singapore BNI – Synergy Chapter as I am representing as an expert in SEO in that chapter.

And my showcase was given 10 minutes to present, and after the showcase, everyone remembers 4 numbers:

1901

And I break down “1901” into sub-categories so that everyone is able to digest the information easily.

Ask any of the BNI Synergy members and they will be able to remember the event and what is SEO and how to rank well in Google using 1901.

Hence, the point I am trying to derive is this:

The easier the users are able to remember, subconsciously they will continue to come back to your website for more related information they are looking for;

And this not just increase your loyalty to your website, you will have returning visitor and potentially more referrals to more people to your website.

When more people who have the interest on what they are looking for, they will stay longer in the website, in turns, it gives Google the signal that your website is filled with good content and the “Dwelling Time” is longer!

If you notice, I have actually repeated the same information above in this area, simply because I want you to remember.

Alright, I believe I have covered enough to make you a semi-expert in SEO, try some of the techniques above and let me know the results, do comment below and I will try my best to answer your questions.

Thank you for reading.

Dougles Chan – Mr Kiasu Marketer

For SEO Coaching, pleasec contact (65) 93880851 email dc @dougleschan.com

Categories
SEO seo agency

10 Things to Consider when Choosing a SEO Agency.

Quite often, many organization/individuals deal with SEO on their own, but they then discover that no matter how hard they try, they still rank low. Alternatively, the site may rank so well but optimizing it eats into your precious time and it might cause laxity or delay of primary task. This is usually the case of many individuals and companies. Therefore many of them opt hiring SEO companies to do optimization on their behalf. There are so many SEO companies that can do the work for you. However, the choice of the company determines the kind of results to expect. The following is the guidance on how to choose a SEO agency.

1. Level of experience in the industry

It is always not easy to get it right in the first try. This is the case with the SEO companies too. To eliminate the loopholes that come with the inexperience, it is good to look for a company that has been in the business for a long time. A bare minimum of three years of experience is always considered mandatory by people.

2. Ethics of the company

True, some companies might generate the traffic that you need but the means they use to get the work done is not ethical. You should thoroughly inquire the strategies the company use to get the work done. Avoid companies that use manipulative or unethical practices to get the desired results. Ethical companies will easily get the work accomplished well without any struggles.

3. Your SEO goals

Before you approach a company for the SEO services, you should be able to explain fully the end results you want to get. You ought to know which area of the online presence you want improved or which areas you want changed. There are companies that can offer, digital marketing analysis just in case you don’t know which areas you want to improve their visibility. Therefore, if you are not aware of the statistics of your page then you should go for the company that does both the analysis and optimization.

4. Your SEO budget

You will only get what you can afford. The budget allocation that you have for optimization determines the type and nature of services you will get from a SEO agency. Go for the companies that are pocket-friendly but are able to deliver to the required standards. You should not mind about the cost so much that you compromise quality. Balance between quality and cost. Always keep in mind that expensive does not always mean quality and cheap is always expensive. Just balance.

5. Get reviews for different SEO companies

Don’t limit your choice to a specific company only. Get reviews and customer feedbacks for the various types of the SEO agencies. Those with past experience with the company will help you discover the strengths and weaknesses of the various SEO companies. Choose companies whose review and class meets the kind of services you want rendered. Review will always get you unbiased data for a firm. Make them your tool for choosing the agency.

6. Company connection with clients

After reviews, you will have a clue of how the company connects with clients. This interaction needs a lot of here and there consultation. It is good to choose a firm that can accord you consultation time if requested and can give feedback about your services. A good rapport of a company reflects its general performance too. You will be able to also judge their target audience if you connect so well. Therefore go for the company that has good customer-client relationship. The PR of their own company speaks a lot about their relationship as well. If it ranks low itself, then how will it guarantee quality services to you?

7. Contract structure.

Different SEO agencies have different contract structures. This are usually in relation to the payment and price. Most of the companies prefer end-month payment structure while other will charge you per the service they have offered. It is advisable that you choose ones that do not inconvenience you financially. For instance, you might go for the one that charges per service and it requests for payment mid-month and your firm is paid end-month. That will be a huge inconvenience.

8. Deliverance time.

Quick and long lasting solutions are sustainable. There are those agencies that are known to deliver in good time while there are those that will take time to deliver due to lack of manpower or resources. The longer the service takes to be rendered, the more expensive it is. Through review, determine which agencies delivers quality work and within the desired time. You should not also go for the agencies that deliver so fast but their work is wanting.

9. Copyright Issues.

When you buy a service, you are buying the rights to use the service fully. Different SEO agency have different copyright terms .Go for the companies that allow you to retain data, any edit or analysis that has been done for you. If the company does not give you the copyright, it will render your company vulnerable and therefore you cannot use their data in case you decide to change a SEO company.

10. Ability to do in-house work

You should really avoid those companies that out-source or delegate the work to other small companies. This will bring about issues of accountability as the company itself will not have direct access to data. Choose a company that performs the required work itself, so that incase of any problem, they can easily explain or be able to tell and trace where the problem came from.

In conclusion, there is no standard rule for choosing a SEO company, but research and consultation will get you a good agency. Avoid companies that promise to perform miracles within a short period of time but instead choose ones that match the experience you require. Go for a simple, affordable and an informed agency. If all the factors are considered, and well researched, then your online visibility will be guaranteed.

An article by Dougles Chan – Recruitment Guru. A Business Coach that specialized on coaching recruitment agencies & staffing agencies. Author of 8 books. 25 years in business coaching in recruitment and staffing agencies. Talks about Pareto Principle – 80 20 rule.  Training recruitment business owners in Singapore, USA, UK, and Australia. He specialized business, sales, marketing, digital marketing, 360 recruitment process, SEO, SEM, and social media recruiting. For 121 recruitment coaching, kindly check here.

 

Categories
SEO

How to Get More Buyers for RV Altitude using SEO

SEO is a process of optimizing your website related to RV Altitude so that your website on RV Altitude will be ranked at the front page of Google.com.sg. The benefits and million dollars advantages for real estate agent had been covered in my other post at Fourth Avenue Residences. If you have not visit the page, please do check the link.

Alright. coming back to RV Altitude, first and foremost, you will need to have a website, register a domain name via namecheap.com and get hosting at siteground. Install WordPress in the hosting and you will be able to upload the content RV Altitude. 

About Domain Names for RV Altitude.

Do not buy domain names such as RVAltitude.com, RV Altitude.com.sg RV-Altitude.com, RV-Altitude.com.sg, or anything similar, it just does not work in this era of 2019! Whoever is telling you to do so is outdated, your website will be penalized by Google if you do not have valuable content. I have covered this in-depth related to copying names in the domain name in another topic related to Riverfront Residences, do check it out. 

You should have your own domain name such as:

www.yourownname.com and create a sub-page www.yourownname.com/RV-Altitude/

 or 

www.yourcompanyname.com and create a sub-page www.yourcompanyname.com/RV-Altitude/

whether it is .com or .com.sg or sg will depend on which countries you are targeting:

  1. If you are targeting international buyers, use .com
  2. If you are targeting only Singapore buyers, use .com.sg or sg domain 

Important Keywords and content to be included in your new website:

Ensure that the following keywords are shown on your website:

  • RV Altitude
  • RV Millenia
  • River Valley Road
  • two-bedroom units
  • Great World MRT station
  • Great World City.

The order of the keywords are based on importance, obviously  “RV Altitude” is the most important keywords to have. 

Here are the strategies, you need to have a 1-page LONG information of at least 2000 words or more, plus photos and videos when possible and the words below need to appear a few times in various location of the website on that 1-page  LONG information of RV Altitude. 

  • RV Altitude
  • RV Millenia
  • River Valley Road
  • two-bedroom units
  • Great World MRT station
  • Great World City.

Make sure it is natural and the content that you created is making sense! Don’t just copy and paste the words in there and hope it will get the 1st page the next day in Google.

Photos of RV Altitude in the website

Well, most people will just copy and upload the photos from the developer’s website and hope that you will impress Google and potential buyers. Below are some samples got from Google image, yes, these are photos of RV Altitude that anyone can grab from the internet.

Let us be very practical, if you are doing NORMAL things, you will NEVER impress Google and more importantly, the buyers, do not just be just another RV Altitude URL and RV Altitude webpage that basically give ZERO values.

The SAME information can be found EVERYWHERE!!!

So my question to you is:

What makes you so different that the buyers need to buy from you?

What makes you so special that Google needs to rank you HIGH UP in Google.com.sg?

No, there is no reason for so. Hence if you are to use the same old method you think is “best”, your effort to create a website for RV Altitude and SEOing for RV Altitude will go down the drain very fast. There are so many people copying one another. 

So the point is. You need to give VALUE, you need to create an IDENTITY and you need to make the WHY people must BUY from you. 

So here are the steps to be different when you are using SEO to get buyers for RV Altitude

  1. Creating an identity (Brand) – Get your own domain name, get your own logo or your own face (Professional done). Tell people who you are, what you are, why you are in this industry, tell a story, people love to hear stories. 
  2. Craft out the advantages of buying RV Altitude compared to other condos, be as specific as possible, make your own stand on why it is better. Using numbers when possible. 
  3. Create one method to contact you, either a mobile number, email, forms etc. Do not use multiple channels. Do not confuse buyers. 
  4. Remember to put your company name and address, it adds credibility to Google. 
  5. Put multiple condo projects or new launch projects on the same website is perfectly fine. (Go to point 6)
  6. Seperate your domain page in names, for example  www.yourcompanyname.com/RV-Altitude/ ,  www.yourcompanyname.com/fourth-avenue-residences/, etc.
  7. Add a Google map for RV Altitude, if you think Google map API is too complex, use https://www.embedgooglemap.net/,if you are too lazy to go to the URL above, here is the embedded code:

<div class=”mapouter”><div class=”gmap_canvas”><iframe width=”600″ height=”500″ id=”gmap_canvas” src=”https://maps.google.com/maps?q=334%20river%20valley%20&t=&z=13&ie=UTF8&iwloc=&output=embed” frameborder=”0″ scrolling=”no” marginheight=”0″ marginwidth=”0″></iframe><a href=”https://www.embedgooglemap.net”></a></div><style>.mapouter{text-align:right;height:500px;width:600px;}.gmap_canvas {overflow:hidden;background:none!important;height:500px;width:600px;}</style></div>

Social media Method to Create Awareness for your RV Altitude Webpage (Links)

Facebook – Your objective now is to let Google knows your website is good value and popular, you can write some description related to RV Altitude and put the link to your webpage. About 30 to 50 words will be good enough, remember to insert the webpage URL, this will create a “LINK” to your website.

This will have 1 point! Get your friends and fellow mates to help to LIKE, comment and share also. Remember the objective is not to get people to visit the website from Facebook, the objectives are the get more POINTS. The more engagement you have for that post you create, the more points you have. Points given by other people will be more valuable compared to doing the comment, Like and share by YOURSELF. 

Move on to Linkedin and Twitter, do the same thing. 

Repeat the process a few times per week, each time talking about your RV Altitude Webpage differently. 

Eventually, after some weeks or month, you will start to see your ranking to get momentum. Congrats, you are on the 1st step to be on the 1st page of Google.com.sg. 

Regards

Dougles Chan – Millionaire Business Mentor 

+65-93880851 

dc @ dougleschan.com 

Categories
SEO

Marketing Riverfront Residences using Google SEO

Riverfront residences for sale!!! (LOL)

Riverfront Residences is a 99 years leasehold condominium located at Hougang Ave 3 in Singapore. As a property agent or developer, you will need to have as many EYEBALLS to what you are offering to the potential buyers.

Using SEO on Riverfront Residences condo for your website is one of the BEST Mid to Long-term marketing strategies that will last at least 5 to 10 years and because it is long term, the cost saving compared to Facebook marketing and Google ads will be comparatively lesser at least by 80%

The idea of SEO for Riverfront Residences Condo

First thing first – You will need to have a website for your Riverfront Residences project information, a domain name that is related to property or your own name is good enough (If you are a property agent).

You will need to create a page or some pages related to Riverfront Residences condo, to have videos, photos, content and necessary information related to Riverfront condo Singapore.  Provide as much information as possible on the website related to Riverfront Residences Singapore as much you can.

The idea will be to direct relevant traffic to your website, for example, the domain www.yourname.com. I would suggest you register your name, for example, www.dougleschan.com as an identity (www.dougleschan.com is not a property agent, it is just a brand related to SEO Master).

Anyways, having a unique name for your domain for yourself will be recommended in the long term as people can identify you as a brand in the property market.

Having in mind that you will be using the same domain name to do other projects such as Fourth Avenue Residences,  Parc Estam, Stirling Residences, Affinity at Serangoon or even Kent Ridge Hill Residences. When you have more projects within the same domain, Google loves the website as it brings more value to the users what is searching for Riverfront Residences.

Google loves websites that give GOOD values compare to a single domain website that intentionally uses ” Riverfront Residences ” in the domain name www.riverfront-residences.sg and only provides information related to ONLY Riverfront Residences.

Nothing wrong with it but the value is only related to that subject only. Hence in the eyes of Google, the value of the single domain focus given is lesser.

SEO Advise for Riverfront Residences Condo Singapore Property Agents:

Do not buy domain such as  www.riverfrontresidences.com,  www.riverfrontresidences.com.sg, www.riverfrontresidences.sg or www.riverfront-residences.sg Some SEO experts will say that this will be the best way so that Google will pick up the keywords in the domain and list your website to the 1st page accordingly, this is actually half true.

Here are the considerations:

1) The SEO technique is actually outdated, Google actually penalized domain which has little content and intentionally uses similar keywords in the domain name that provides little or no value.

2) You could be listed in the top 10 when it is little or no competition, however, your website will be out of the 1st page when people start to discuss Riverfront Residences online in forums, property listing, etc.

3) Your time and investment put on getting Riverfront Residences to the first-page shine only at the very beginning. SEO should be long-term where it can help you for at least the next 5-10 years

4) If your domain name is new as has no Page authority, Google will not choose to rank your website to the best page.

5) Where you are having duplicate content from all over the places, Google will not rank content that is supposedly copied from other places.

Long-term 10 Years of SEO Benefits and beyond:

Riverfront Residences condo is located at Hougang Ave 7 and has 1472 units, and what if 1% of the owner of 1472 approach you to help them to sell the Riverfront Residences units if your website is listed in the TOP 3 every year, that will be 14 units for sale every year, if your website is listed in Google for the next 10 years, you will have 14 units x 10 years = 140 units available for sale.

140 units X $700,000.00 (Avg) = $98,000,000

If you are to charge only 2% of the transaction fees, that will be 1.96 million dollars as the commission for the next 10 years.

Yes, the figures above are not perfect, there is some flaw there as you may not sell all the units, but that is the potential of how SEO can be so amazing on making a continues commissions every year.

How’s that for using SEO for Riverfront Residences Condos?

No, you have not seen the real potential of really doing SEO for Riverfront Residences.

The Power of SEO

The real power of SEO is every single day, your website will be seen by movers and shakers in the industry, not just in Singapore, by overseas developers and buyers. What will be the potential business potential opportunities you bring to the table if your NAME is seen by movers and shakers of the real estate industry almost every week when they were to search for specific projects.

For example, what if they are involved in projects such as Parc Estam, Stirling Residences, Fourth Avenue Residences, Affinity at Serangoon or even Kent Ridge Hill Residences.  They could have already bought the units and looking to let it go to the public, will they be asking you to help sell their units? There is a very high possibility, as your name and brand are visible to the public, it creates the subconscious feeling that you will be a better real estate agent that is able to help the sellers.

And yes, SEO is the best way to sell Riverfront Residences in the long term and you will be able to yield very good ROI when you are using SEO for your website.

Good luck with your property selling!

Regards

Dougles Chan – SEO Master Shifu

+65-93880851

Other Photos of Riverfront Residence Singapore: